Web development professional since 2015, with experience building websites and web applications, managing teams and leading development and technology. My career at The Idea of Now Group spans Senior Full Stack Developer, Web Coordinator and Head of Development & Technology roles, with a focus on technical leadership, project planning and Scrum practices. I lead the development department in collaboration with the design, SEO and Meta advertising teams.
I work with JavaScript, PHP, Python, Vue.js and Laravel, as well as WordPress and Webflow, and administer servers mainly on Cloudways (AWS and DigitalOcean). I implement CRM solutions such as HighLevel, AI agents and custom GPTs using ChatGPT and Codex to optimize campaigns, landing pages and internal processes. I have built applications with Lovable, Cursor and Supabase, including a property search platform for which I defined the scope and developed prototypes. I have also taught web, desktop and mobile programming.
Professional experience
02
The Idea of Now Group
Head of Development & Technology
Jun 2023 — Present
Mexico City, Mexico
Lead the development department and coordinate website and web application teams in collaboration with design, SEO and Meta advertising. Built and consolidated development teams using Scrum to improve efficiency and delivery times. Oversee WordPress development with custom components and templates, as well as Laravel, Vue.js and Webflow projects and internal applications for the agency and its clients. Implement CRM solutions such as HighLevel, together with AI agents and custom GPTs built with ChatGPT and Codex, to optimize campaigns, landing pages, forms, thank-you pages, email sequences and internal processes. Administer servers mainly on Cloudways (AWS and DigitalOcean) and apply AI to content translation and visual asset adaptation for Meta and social media.
Technical leadershipTeam coordinationAI agents and GPTsCRMLanding pagesMeta
Web Coordinator
Apr 2022 — Jun 2023
Mexico City, Mexico
Coordinated the website and web application development team, organized projects and planned timelines using agile methodologies and Scrum, translating business needs into digital deliverables. Formed work teams and defined development processes that improved project delivery efficiency. Oversaw the building of websites in WordPress with custom-built components and templates, as well as Laravel, Vue.js and Webflow, and internal applications for the agency.
Team coordinationAgile methodologiesWeb development
Senior Full Stack Developer
Apr 2021 — Apr 2022
Mexico City, Mexico
Built websites and web applications with WordPress, Laravel, Vue.js, Webflow, Tailwind CSS and SQL. Created custom WordPress components and templates, and contributed to full stack projects and internal applications for the agency and its clients.
Tailwind CSSSQL
ABCW
IT Coordinator
Jan 2021 — Apr 2021
Mexico City, Mexico
Coordinated the programming department, organized projects and developed timelines to deliver digital projects, applying Scrum techniques to improve team efficiency. Oversaw the development of websites and internal applications for the company.
Project coordinationPlanning
Full Stack Developer
Nov 2019 — Jan 2021
Mexico City, Mexico
Built custom websites and web applications with JavaScript and Java, and created WordPress sites on templates with custom components, including online stores. Also contributed to internal applications for the company.
JavaScriptJavaWeb developmentWordPressE-commerce
Teinux Solutions
Full Stack Developer
Nov 2016 — Dec 2019
Mexico City, Mexico
Developed web, desktop and mobile applications with Android and JavaScript, including full stack projects and cross-platform solutions. Created internal applications for the company and its clients.
AndroidJavaScript
Developer and Programming Instructor
Jun 2015 — Dec 2019
Mexico City, Mexico
Developed applications and websites using JavaScript, HTML and CSS, working with SQL databases and frameworks such as Bootstrap. In parallel, taught web development and desktop and mobile application programming as an independent instructor registered with the STPS, using educational technology.
Taught Java and Android programming as an independent instructor registered with the STPS.
JavaAndroidTeaching
Education
03
Renewable Energy Engineering
Aug 2015 — Aug 2019
UNAM · Instituto de Energías Renovables (UNAM-IER)
Morelos, Mexico
Computer Technician
2012 — 2015
Escuela Nacional Preparatoria 9 · ETE
Mexico City, Mexico
Projects
04
Development and prototypes for real estate
2025 — Present
Built applications with Lovable, Cursor and Supabase for a real estate company, including image storage and access policy configuration. Contributing to the scope definition and prototyping of a property search platform for real estate advisors.
UX/UI-based e-learning platform
2018 — 2019
Developed a web platform with a resource repository and video management system to complement in-person courses through an intuitive interface.
Arduino–GPIB instrument interface
2018
Developed a communication interface between GPIB measurement instruments and a computer, using Arduino as an intermediary controller to reduce GPIB-to-USB conversion costs.
